Why a B2B Marketplace on Spryker is your Next 10x Initiative
B2B marketplaces are rising opportunities. Download this guide to learn how to build a successful marketplace business model with the enterprise-ready commerce technology from Spryker
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Why Marketplaces are Your Next 10x Initiative
As the pandemic has taught us yet again, every crisis also offers opportunities. 2020 felt like a 10-year leap in digitization. We witnessed a lot of consolidation, acquisition, and new business development. Among these, it was particularly noticeable that the manufacturing industry picked up momentum, got a kick start, and made a big leap in technology adoption during the pandemic. Some of this momentum is here to stay, so it’s important to think big: How does a current B2B manufacturing company manage to grow 10x leveraging this once-in-a-lifetime opportunity?
Gartner agrees with this concept as well. They predict that 70% of marketplaces will have B2B business processes connected by 2023. Indeed, massive B2B markets like health care and logistics remain opaque and intermediary-driven, with orders and payments being processed via email, SMS, fax, and written correspondence. It is therefore important to seize the opportunity, because, unlike Amazon, for example, the B2B manufacturing market is fragmented but large enough for several players to participate. In addition, the increased customer journey complexity can be used for the advantage as a high-entry barrier for future market players.
Self-empowering network effects are omnipresent on marketplaces and define a major force to drive 10x growth for your business. In short, as an operator, each additional merchant will exponentially improve your marketplace business. Download the guide and take a look at those improvements.
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Last year, Spryker celebrated being a first-time-entrant in the Magic Quadrant. Since then, we grew by another 100%, and are now already recognized as a Visionary. I’m beyond proud of this achievement, and more than excited to keep this growth.
